Account Development Representative

The Account Development Representative is a strategically minded salesperson who possesses the ability to navigate and network in Fortune 1000 accounts that result in Qualified Pipeline and Bookings. This individual consistently utilizes their ability to engage, listen, challenge, and ask the right questions in a manner that creates a superior prospect/customer experience and sets the stage for future Workiva product sales. This role partners closely with a team of Account Executives to drive pipeline for existing customers and net new logos. Account Development Representatives accomplish this objective through a variety of strategies such as social selling tactics, referral mining, people mapping, building and utilizing value pyramids, while constantly collaborating with Account Executives, Solution Executives, Marketing, and Demand Generation teams. The Account Development Representative is creative and innovative with messaging and Go-To-Market (GTM) strategy in global accounts. What You’ll Do Provide extensive research and intelligence within target accounts to identify key contacts and critical account information through people mapping exercises and developing value pyramids Prospect into target Fortune 1000 accounts via strategic networking, email, e-marketing, campaigns, and social outreach Qualify leads/contacts based upon specifically defined criteria to transition meaningful sales leads into the pipeline through detailed outbound hunting efforts Learn and demonstrate a fundamental understanding of the Workiva platform, and clearly articulate its capabilities and advantages to decision makers and influencers across multiple business disciplines, understanding negative consequences and positive business outcomes of strategic accounts. Understand global personas in the offices of: Financial Transformation, Accounting, Finance, IT, and Sustainability Reporting Drive attendance to various events (webinars, roadshows, Amplify, conferences, etc.), and provide po