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Account Executive - Higher Ed

wevideo·Canada·Canada, United States·mid
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Account Executive - Higher Ed WeVideo is the leading full-cycle video learning platform for content creators, businesses of all sizes, and educational institutions. We have a current opening for an Account Executive focused on the Higher Ed & Business markets to drive revenue growth, close deals, and expand our market presence. This role provides a unique opportunity to not only hone your sales skills but also directly shape our company's go-to-market strategies in a dynamic, collaborative environment. In this role, you will: Drive New Business & Account Expansion: Focus heavily on hunting to prospect and close net-new logos within higher education and business sectors, while also proactively identifying and executing cross-sell and upsell opportunities within our existing client base. Shape GTM Strategy & Cross-Functional Influence: Go beyond traditional sales by acting as a strategic partner to the business. Collaborate directly with marketing, product, and customer success leadership to shape company-wide sales strategies, refine Go-To-Market (GTM) plans, and influence product development based on frontline market feedback. Master Complex, Outside Sales: Engage in proactive outreach, field visits, and industry conferences. Navigate long, complex sales cycles by building multi-level relationships (up and down the power chain) with key decision-makers (such as Provosts, CIOs, IT Directors, and Instructional Designers) and administrators across your designated territory. Present Customized Software Solutions: Deliver targeted, compelling product demonstrations that highlight the value and ROI of WeVideo ’s platform. Utilize your technical aptitude to align our software solutions with the unique digital learning and content creation needs of each institution. Market Expertise & Contract Negotiation: Maintain a deep understanding of higher education policies, industry trends, and the competitive landscape. Apply these insights to conduct thorough needs analyses, tailo