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Business Development Lead, Experiential Events

th experiential·US·United States·senior
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Business Development Lead TH Experiential is looking for a driven, relationship-savvy new business leader to join us as our Business Development Representative. You should love the hunt and have a robust skillset for identifying the right brands, opening doors, and turning conversations into revenue. This role is a rare opportunity to help shape the growth of an established agency in the $128B experiential marketing industry, where your hustle and ability to open doors that lead to new revenue, will directly fuel the next chapter of our business. If you thrive on building pipeline from scratch, owning your number, and partnering with a team that delivers world-class work, we want to talk to you. Overview TH Experiential is an established agency with 20 years of experience designing and producing experiential marketing programs for major brands such as Unilever, Sephora, McDonald’s, L’Oréal, eBay, DoorDash, IKEA, and Nike. As we expand, we need a dedicated “hunter” focused exclusively on new business generation. This person should be someone who can build a consistent pipeline of qualified opportunities, accelerate deal velocity, and partner with leadership and creative on winning pursuits. This role reports directly to executive leadership and works closely with the Chief Creative Officer, Marketing/Growth, and Operations. Responsibilities New Business Development Own the full top-of-funnel new business motion: prospecting, outbound, qualification, discovery, and opportunity creation. Build and maintain a target account list of major brands and agencies aligned with TH Experiential ’s creative strengths and ideal client profile. Generate qualified meetings through outbound campaigns, networking, referrals, industry events, and account-based marketing. Carry an annual revenue/bookings number and consistently deliver against pipeline and win-rate targets. Pipeline & Pursuit Management Own the full sales cycle from first contact through signed contract, partnering with