Director of Data, Ads

About Faire Faire is a technology wholesale platform built on the belief that the future is local. Independent retailers around the globe collectively represent a multi-hundred-billion-dollar wholesale market that has historically been fragmented and offline. At Faire, we're using the power of tech, data, and machine learning to connect this thriving community of entrepreneurs across the globe. Picture your favorite boutique in town — we help them discover the best products from around the world to sell in their stores. With the right tools and insights, we believe that we can level the playing field so businesses can grow and local communities can thrive. We’re looking for smart, resourceful and passionate people to join us as we power the shop local movement. If you believe in community, come join ours. About this Role Ads is one of the fastest-growing and most strategically important parts of Faire's business, and the Ads Data team — now three years old — is entering a period of hypergrowth. As Director of Data for Ads, you will own the end-to-end data vision and strategy for the Ads business — from the applied science and ML powering our marketplace to the data foundation underneath it. You'll lead and grow a team spanning Applied Scientists and Analytics/Data Engineers, set the technical vision and roadmap for the group, and partner closely with cross-functional leaders in Product, Engineering, Design, and Strategy & Analytics (S&A) to define how the Ads org operates — its planning cadence, prioritization framework, and execution rigor. This is a rare opportunity to shape, from an early stage, the technical and organizational backbone of one of Faire's most important growth engines. What You'll Do Define the holistic data vision and strategy for Ads, spanning retrieval/ranking ML (search ads relevance, query understanding, personalization), bidding/marketplace/auction systems (auction design, bid optimization, pacing, budget allocation, advertiser ROI), and dat