Graphic Designer

Overview Reporting to the Creative Director , the Graphic Designer will play a pivotal role in delivering exceptional in-house graphic services to the sales, marketing, and purchasing departments. Your responsibilities will span print and web design, encompassing product, packaging, signage, email, and website design. Responsibilities Without restricting the generality of the above-stated basic functions, this position shall perform such duties and responsibilities as may be assigned including but not restricted to the following: Motion Graphics Create motion graphics, animated assets, and visual effects for social media, digital advertising, and campaign content. Develop animated text treatments, product callouts, transitions, and branded motion elements. Video Editing Edit short-form video content for Instagram, TikTok, Facebook, YouTube, and other digital platforms. Produce content cutdowns, product videos, promotional videos, and platform-specific creative assets. Optimize content for engagement and platform performance. Email Marketing and Web Create visually stunning email layouts that boost engagement, click-through rates, and sales growth when possible Assist in expanding the company's brand identity Conduct research on the latest design technologies and trends, and integrate them as needed Develop email design templates, manipulate photo files, and design digital animations Design multiple emails per week, ensuring timely and high-quality deployment Exterior and Interior Store Design Expertly design interior and exterior walls, windows, posters, and signage Create eye-catching POP displays, such as counter and shelf displays, sidekicks, and side-stacks Design impressive signage, including banners, easels, aisle talkers, and wobblers Produce engaging animations and graphics for TV screens Ensure all design deliverables align with branding guidelines Retail Packaging Generate innovative packaging concepts from competitor analysis, internal research, creative