Manager, Creative Strategist - APAC

ABOUT US At the heart of AG1 lies a commitment to our mission to empower people to take ownership of their health. Since 2010, we've dedicated ourselves to bringing Foundational Nutrition to people around the world. Our ethos is deeply rooted in science, with an unwavering dedication to continuous improvement. We leverage and contribute to the latest research to deliver a powerful, straightforward solution for optimal health to our customers. We harness the finest ingredients so that every scoop of AG1 gives you the nutrients you need with the simplicity you want in a daily routine. Likewise, our organization puts the same energy into creating an environment that is a reflection of the cultural values that define who we are and how we work together. These seven values— One Spectacular Life, Customer Obsessed, Radical Ownership, High Performance, Courage, Amazing Humans and Continuous Pursuit of Excellence —are a representation of the high standards we set, and hold ourselves accountable to, when it comes to building our global team. THE ROLE We're looking for a Manager, Creative Strategist - APAC to lead creative strategy and testing across our media and performance channels for the APAC region, ensuring every piece of creative is built to perform, not just to look good. This person will define what we test, why, and how we learn from it, briefing internal and external production teams to bring that strategy to life. They'll also bring their creative expertise to our events, creator and ambassador partnerships, helping ensure briefs and messaging are sharp, on-brand, and grounded in what's actually working. You bring both the strategic thinking and the craft to enable performance within the media and brand partnerships channels. WHAT YOU’LL DO Own the creative strategy and testing roadmap across Meta, Google, and emerging channels for the APAC region – defining hypotheses, test structures, and success metrics Build and maintain a rigorous and scalable testing framew