Marketing Analytics & Finance Manager, B2C Growth

WE POWER PEOPLE’S PROGRESS. At Preply, we’re all about creating life-changing learning experiences. We help people discover the magic of the perfect tutor, craft a personalised learning journey, and stay motivated to keep growing. Our approach is human-led, tech-enabled - and it’s creating real impact. We’ve just reached unicorn status with a $150M Series D, accelerating our vision to transform education through human-led, AI-enhanced learning. Today, 100,000+ tutors teach 90+ languages to learners in 180 countries - and we’re only getting started. As a category-defining company, we’re shaping what the future of learning looks like at global scale. Every Preply lesson sparks change, fuels ambition, and drives progress that matters. Joining Preply means helping define the future of education at global scale, and building something that truly matters for millions of people, every day. MEET THE TEAM Marketing is Preply's single biggest financial lever. This role owns the analytics behind it: how much we spend to acquire learners, where, and how we know it's working. You'll live in incrementality, marginal CAC, LTV, geo lift and holdout testing, media mix modelling, and the paid/organic relationship. This is a measurement ownership role: you design the test and defend the answer, not monitor a dashboard. The seat formally sits in Strategic Finance, reporting to the Director of FP&A. That's about access to the model and the CFO, not accounting. You won't do month end close. If your strength is marketing analytics, we'll teach you the modelling. You'll work directly with the VP of Growth, COO, and CFO as the trusted partner on channel and country level investment decisions. An enabler of fast, disciplined decisions, not a blocker. ABOUT THE ROLE This is a senior ownership role. You interpret outputs, understand drivers, risks, and opportunities, and own the story upward. You'll decide under short timelines and incomplete information, weigh trade offs, and land a clear rec