Marketing Specialist

Our Company Explore how you can contribute at AmeriLife . For over 50 years, AmeriLife has been a leader in the development, marketing and distribution of annuity, life and health insurance solutions for those planning for and living in retirement. Associates get satisfaction from knowing they provide agents, marketers and carrier partners the support needed to succeed in a rapidly evolving industry. Job Summary This position is responsible for managing projects to ensure efficient and effective project management and development of marketing materials that help to support business objectives. Responsible for serving as designated marketing partner to assigned Crump business units and developing/owning annual marketing plans and strategies and creating associated marketing materials. Performs administrative-type duties as required. Job Description ESSENTIAL DUTIES AND RESPONSIBILITIES Following is a summary of the essential functions for this job. Other duties may be performed, both major and minor, which are not mentioned below. Specific activities may change from time to time. Serves as marketing partner for assigned business units and maintains regular meeting schedule with key business unit leaders. Develops marketing plan working with business unit leaders and marketing management. Handles the development of marketing deliverables to support marketing plan such as broadcast emails, brochures, one-pagers, advertising, contests & incentives, internal communications, web site content, social media postings, trade show exhibits, and audio/visual presentations. Proofreads and edits copy prior to submission for final approval. Follows stated marketing and compliance review process to gather approvals for marketing deliverables to ensure they meet legal, regulatory and company branding requirements. May assist in the design and execution of custom surveys to assess campaign effectiveness Perform routine administrative functions for department, such as list management,