Principal Business Development Manager - Bioanalytical Solutions

Overview We are seeking a dynamic, strategic, and results driven Business Development Manager to join our team. The ideal candidate will drive growth and expand market presence for bioanalytical solutions across academic institutions, government research labs, core facilities, non‑profit research centres, CROs and Pharma Discovery Labs. This role places strong emphasis on communicating the value of LC‑MS–based and flow cytometry bioanalytical endpoints to diverse scientific communities. You will collaborate closely with regional sales and marketing teams, develop targeted commercial plans for academic and research markets, and build trusted relationships with institutional stakeholders, PIs, core directors, and scientific staff. This is a remote position, with flexibility to work from any location in the US ( with preference to west coast US) Responsibilities Lead Generation & Market Expansion Identify and pursue new business opportunities across academic departments, shared resource facilities, government labs, and pharma research organizations. Generate and qualify leads through scientific networking, campus visits, conferences, workshops, and digital outreach. Sales Funnel Management Develop and execute strategies to broaden adoption of bioanalytical technologies in research-intensive organisations. Maintain an accurate sales pipeline and provide reliable forecasting for the target customer segment. Sales Support Collaborate with regional sales and marketing teams to convert academic and research opportunities into orders. Support the sales process through technical presentations, workflow discussions, demonstrations, and proposal/quote negotiation. Tactical Sales Planning Develop and implement sales plans tailored to academic funding cycles, grant landscapes, and institutional priorities. Set and monitor target performance to ensure goals aligned with the Annual Operating Plan (AOP) are achieved or exceeded. Sales Enablement Deliver remote and in person‑ trainin