Product Marketing Manager

Total Expert is the Customer Operating System for financial services. Our purpose-built platform combines a system of context with a system of action that enables humans and AI Assistants to engage in the moments that matter and earn customers for life. Since 2016 Total Expert has enabled more than seven trillion dollars of funded loan volume. In this role you will create and support messaging, data-informed insights, and bridge the information and customer value gap between product development and go to market and customer operation teams, creating compelling narratives around our SaaS solutions and enabling our go-to-market strategy to accelerate growth. You will be a visible role within Research & Development (R&D) and cross functionally as you collaborate and build influence, including with customer-facing teams such as Marketing, Customer Success, Sales, and Partners. Your insights and instincts will directly inform and influence the Chief Product Officer on strategic and tactical decisions. Your work will deliver measurable business results in product team effectiveness, return on product investment, and overall organizational success. The work you do will empower tens of thousands of financial services leaders to help their customers make critical financial decisions that shape their lives. For candidates based in the Dallas, TX or Minneapolis, MN area, the position follows a hybrid schedule with 3-4 on-site days per week. This position would be remote for qualifying candidates residing outside of those areas. What you’ll be doing: Market Intelligence: Research market trends, customer needs, and competitive landscape to identify opportunities and inform product positioning Product Positioning & Messaging: Develop clear, compelling positioning and messaging frameworks that differentiate our solutions and resonate with target audiences Content Creation: Create high-value marketing assets including website copy, sales collateral, case studies, product guides, an