$ cat jobs/regional-marketing-manager-northern-europe-rakuten-kobo-inc-4c4a4e66e431.json
Regional Marketing Manager, Northern Europe
Job Description: Here at Rakuten Kobo Inc. we offer a casual working start-up environment and a group of friendly and talented individuals. Our employees rank us highly in terms of commitment to work/life balance. We realize that for our people to be innovative, creative and passionate they need to feel valued and supported. We believe in rewarding all our employees with competitive salaries, performance based annual bonuses, stock options and training opportunities. If you’re looking for a company that inspires passion, personal, and professional growth – join Kobo and come help us on our mission of making reading lives better. The Role: Rakuten Kobo Inc. is looking for a Netherlands-based Regional Marketing Manager to join our Sales and Marketing team. The team works closely with Kobo’s bookseller partners, consumer electronics channels and online marketplaces to drive growth, brand visibility, customer acquisition and sales for Kobo. Reporting to the Director of Channel Marketing, the Regional Marketing Manager plays a vital role to ensure Kobo eReaders, content and subscription services are front and center wherever consumers shop. The Marketing Manager will design and execute quarterly retail channel marketing strategies inclusive of POS marketing, online advertising, integrated campaigns, promotion, and sales account support. Working closely with our partners, local agencies, and the brand and marketing teams at Rakuten Kobo headquarters, the Manager will drive Kobo eReader, accessory and gift card sales as well as ebook, audiobook and subscription sales, with a focus on bringing new customers into the Kobo ecosystem. Key responsibilities: Collaborate with physical and digital bookstore partners to create and execute co-marketing plans Develop regional channel marketing plans that align with global brand priorities and regional sales targets, ensuring efficiency and ROI on marketing spends Optimize our physical footprint: training, merchandising, sales support