Salesforce & Omnichannel Data Analytics Lead (m/f/d)

<img src="https://we-work-remotely.imgix.net/logos/0171/6014/logo.gif?ixlib=rails-4.0.0&w=50&h=50&dpr=2&fit=fill&auto=compress" /> <p> <strong>Headquarters:</strong> Cheshire <br /><strong>URL:</strong> <a href="http://bavarian-nordic.com">http://bavarian-nordic.com</a> </p> <div><p><b>Salesforce Omnichannel Data Analytics Lead (m/f/d)</b></p><p></p><p>Are you ready to take on a challenge where your expertise in data analytics, omnichannel performance, CRM, and digital campaigns can make a real impact?</p><p>Great!</p><p></p><p>We are looking for a Salesforce Omnichannel Data Analytics Lead (m/f/d) to join our commercial team and help turn data into actionable insights.</p><p></p><p><b>This position offers a fully remote setup for candidates located in the UK. </b></p><p></p><p><b>Your responsibilities include:</b></p><ul><li><p>Integrate, validate and analyze data from CRM, digital platforms and other sources to create a unified and actionable view of customer activities</p></li><li><p>Define, standardize and monitor KPIs across CRM and digital platforms to ensure transparency, alignment and action</p></li><li><p>Develop, automate and maintain omnichannel and sales force effectiveness dashboards, and deliver campaign and engagement performance metrics across brands and geographies to assess performance and identify improvement areas</p></li><li><p>Conduct ad-hoc deep dives and root cause analyses to support tactical decision-making and strategic planning across markets and products</p></li><li><p>Ensure data quality, consistency and structure across internal and external sources</p></li><li><p>Act as the senior point of contact for all analytics topics related to field force, digital and omnichannel performance</p></li></ul><p></p><p><b>About you – your qualifications</b></p><ul><li><p>Master’s degree in Data Science, Business Analytics or a related field</p></li><li><p>Proven experience in omnichannel engagement analytics, digital campaigns, CRM metrics, field for