Senior Google Ads Media Buyer / Performance Marketing Lead

<p> <strong>Headquarters:</strong> Florida, USA <br /><strong>URL:</strong> <a href="https://egearmedia.com/">https://egearmedia.com/</a> </p> <p>We are looking for someone with experience level: 4–7 years running Google Ads independently, ideally in a performance marketing agency or ecommerce media buying team. Not a generalist digital marketer - a specialist who lives in Google Ads daily. Someone who can take full ownership of our paid search and Performance Max campaigns, bring structure to our account operations, and drive our media buying to consistent profitability.<br><br>Who we are:<br>A fast-growing e-commerce performance marketing agency running direct-to-consumer offers across multiple product verticals including smart devices, health, and outdoor products.<br><br>What you will own<br><br>You will be the most senior hands-on media buyer on the team. This is not a management role where you direct others — you will be in the accounts every day. Specifically you will:<br><br>- Plan, build, and optimise Google Search, Performance Max, Demand Gen, and Display campaigns across multiple product offers and accounts<br>- Set up and maintain full tracking and attribution in RedTrack, including postback URLs, offer parameters, sub-parameter mapping, and conversion event configuration<br>- Diagnose and resolve account-level issues including conversion tracking failures, advertiser verification, billing problems, and campaign ID mismatches<br>- Evaluate each offer independently and give a clear verdict: scale, test a new angle, or cut losses<br>- Brief landing page requirements to our web developer based on performance data, not guesswork<br>- Deliver a written performance report every week covering spend, ROAS, CPA by campaign etc.<br>- Establish and document campaign setup standards so the rest of the team can follow a consistent process<br>- Mentor junior media buyers on campaign architecture and optimisation<br><br>What we offer:<br><br>Fully remote, flexible hour