Senior Manager, Marketing Analytics

Who we are At Heart & Stroke our mission is to promote health, save lives and enhance recovery. We are committed to a culture that exemplifies our core values: champion health, practice humility, embrace change, drive impact, learn and grow and be heartfelt as we work together to beat heart disease and stroke. We believe in equity, diversity and inclusion ― it’s embedded in our values and core mission work to support all people in Canada to lead healthier lives. We are committed to applying this principle to cultivate a welcoming environment that embraces diversity among our employees. Candidates from diverse backgrounds, including but not limited to, Indigenous peoples, racialized communities, 2SLGBTQIA+ communities, women, and people living with disabilities are encouraged to apply. To learn more about our mission, values, commitment to EDI, and the difference Heart & Stroke makes in the lives of people in Canada at every age, please visit our website. The opportunity Please note Heart & Stroke offers a hybrid work option. Candidates can work from anywhere in Canada. Must be available to work in Toronto 4/6 times a year The Senior Manager, Marketing Analytics plays a critical leadership role in driving Heart & Stroke’s fundraising success and mission impact by ensuring accurate, strategic and innovative use of data across fundraising programs, mission products and marketing campaigns. This position leads the delivery of high-impact analytics and data-driven insight to inform decision-making, shape strategy, and maximize net revenue growth, constituent loyalty, lifetime value, and engagement within portfolios supported. This role serves as a senior-level strategic partner to business stakeholders, providing thought leadership that supports the design, execution and evolution of portfolio strategies. The Senior Manager leads a team of analysts responsible for business-critical data operations, reporting and analysis. In addition, they leverage external analytics con