SEO Specialist (SEO and AI Search)

The Role Search has changed more in the past two years than in the ten before it, and our clients feel it every week. They still want to rank in Google, but they are also asking why a competitor gets named in ChatGPT when they don’t, why the traffic arriving from AI Overviews behaves nothing like the traffic from blue links, and what they should actually do about either. We’re looking for a SEO specialist who can answer both sets of questions and own the client relationships where those answers matter. You’ll run your own portfolio of accounts across higher education, financial services, insurance, legal, nonprofit, edtech, and ecommerce, from strategy through implementation and reporting. That means leading recurring client calls, setting the roadmap, doing the technical work yourself, and standing behind the recommendations you make. You’ll also work on SEO for sites our development team is building, where redirect logic, structured data, and a pre-launch audit are the difference between a smooth launch and six months of recovery. The right person blends real technical depth with content judgment. You should be comfortable in Screaming Frog, Search Console, and GA4, equally comfortable explaining what you found to a marketing director who does not know what a canonical tag is, and interested in how AI search systems decide what to cite. We also work with AI tooling heavily (we build our own automations and reporting workflows with Claude), so curiosity about that is a real advantage rather than a footnote. What You’ll Own Client accounts. Day-to-day ownership of several SEO and AEO retainers, including monthly reporting, recurring calls, roadmap planning, and the honest conversations when performance moves the wrong way. Technical SEO and diagnostics. Crawl analysis in Screaming Frog, indexation investigations in Google Search Console and Bing Webmaster Tools, canonical and redirect logic, JavaScript rendering, log file review, site architecture, URL structure, an