Social Media Advertising Specialist

Floowi connects top LATAM professionals with leading U.S. companies through remote talent solutions. Our mission is to make LATAM the world’s premier hub for growth and excellence. 🌟 About our Client A brand incubator focused on building innovative and disruptive consumer goods brands. The company brings together entrepreneurship, creativity, and talent development to create strong brand experiences and drive meaningful growth across its portfolio. ✍ Short Description We’re seeking a Social Media Advertising Specialist to organize and optimize paid advertising campaigns across multiple platforms. This role focuses on scaling performance, improving key metrics, and collaborating closely with creative teams to deliver high-impact campaigns for fast-growing consumer brands. 💰 Compensation: Competitive salary in USD 🗣 Language Requirements: Professional English 📌 Location: 100% Remote 😀 Start Date: ASAP 🤔 What We Offer Full-time remote role in a fast-paced, performance-driven environment Opportunity to work with innovative and growing consumer brands High ownership and impact on campaign performance and growth Collaborative team across creative, marketing, and analytics 💼 Responsibilities Organize and optimize paid campaigns across Meta and TikTok Develop strategies to scale campaigns and maximize ROAS Monitor and optimize performance based on ROAS, CPA, CTR , and other key metrics Run A/B tests across creatives, audiences, and landing pages Collaborate with creative teams to produce high-performing ad assets (copy, visuals, video) Analyze campaign data using tools like Google Analytics and ad platforms Provide clear, data-driven insights and recommendations to improve performance Stay updated on platform changes, trends, and new opportunities Monitor competitors and identify new strategies to stay competitive ✅ Qualifications (Must Haves) 2+ years of experience in social media advertising, or paid media . Strong experience with Meta Ads and TikTok Ads. Proficien