Social Media Intern - New York City

Summary As the Social Media Intern, you will elevate Yelp's social media presence by supporting the growth and optimization of Yelp’s social media accounts. You will report to Yelp’s Associate Director, Social Media and will plan, shoot, and edit short-form videos that spotlight local businesses. You’ll create content for Instagram Reels, TikTok, and YouTube Shorts, stay on top of trends, and feel comfortable appearing on camera when helpful to tell the story. Familiarity with Canva to produce simple, on-brand still graphics is a must. This is a part-time role where you would work 10-12 hours a week. We plan for the internship to run from September 1st through December 31st. This role is remote based in New York City. What you'll do: Plan, storyboard, and produce vertical videos featuring local businesses (quick interviews, b‑roll, day-in-the-life, product spotlights). Shoot mobile-first content and edit for Reels, TikTok, and Shorts (strong hooks, pacing, native text/effects, captions, thumbnails). Appear on camera or conduct on-camera interviews as needed; bring energy and clarity on screen. Write engaging captions tailored to each platform’s best practices and trends. Publish content and help manage a simple content calendar. Track performance with native analytics; summarize learnings and iterate. Coordinate with local businesses for filming logistics, permissions, and releases; follow brand/content guidelines. Create basic still graphics and thumbnails in Canva. Maintain organized media libraries (naming, storage, asset handoff). Practice accessibility-first publishing (captions, contrast, alt text). What it takes to succeed: You are a recent college graduate or pursuing a Bachelor’s degree or equivalent training in the United States. You currently reside in NYC, have reliable transportation options, and are at least 21 years of age. You have the ability to work up to 12 hours per week, Monday through Friday. A portfolio or links to short-form videos you’ve sho