Sr. Product Manager, Mobile Apps

Raptive is seeking a Sr. Product Manager, Mobile Apps to join our Ad Code team. This role will play a vital role in building and scaling mobile app monetization opportunities for our network of publishers, helping creators extend their businesses across mobile app experiences while maximizing revenue, performance, and user experience. The Sr. Product Manager, Mobile Apps will be responsible for driving the product vision, roadmap, and execution for monetizing mobile apps across Raptive’s wide range of publishers. This person will work closely with engineering, revenue, publisher success, demand partnerships, analytics, and other product teams to define the infrastructure, integrations, and product capabilities needed to support scalable, high-performing app monetization. While the primary focus of this role will be mobile app monetization, this person will also have exposure to other areas of Raptive’s ad code platform, particularly where shared infrastructure, demand integrations, identity, measurement, and optimization systems are needed to support apps alongside web-based monetization. WHAT YOU’LL DO Mobile App Monetization Strategy — Define and drive the product vision for how Raptive monetizes mobile app experiences across a diverse publisher base, identifying the highest-impact opportunities to grow revenue while preserving user trust and experience. App Ad Product Development — Lead the development of app monetization capabilities, including ad formats, placements, SDK strategy, mediation, demand integrations, auction mechanics, experimentation, reporting, and optimization tools. Revenue Optimization — Bring ideas to the table to maximize app ad revenue, fill, CPMs, auction efficiency, and long-term publisher value through data-driven product improvements. App Infrastructure & Ad Code Alignment — Partner with engineering and other product leaders to define the infrastructure needed to support app monetization, including systems that connect with or extend Rap