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Technical Marketing Manager, Digital Print Media

Averydennison·Worldwide·Soignies, BE·mid
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A segment of Avery Dennison Label and Graphic Materials, Avery Dennison Graphics Solutions provides imaging materials and service solutions for fleet, architecture and transportation markets. For more information, visit https://graphics.averydennison.com . Avery Dennison is seeking a Technical Marketing Manager - Digital Print Media, within the Graphics Solutions EMENA segment. In this role, you will be part of the Digital Print Media team, helping to differentiate from competitors by providing your technical expertise. You will work closely with cross functional teams on product development projects, translating market and customer insights into product specific needs and features. Ideally based in Soignies, Belgium, or within driving distance, you will be reporting to the Segment Manager. Objectives of the role: Become a champion for specific application segments and support the Sales & Marketing organisation for Digital Print Media applications and customers of Avery Dennison Graphics Solution Europe. Translate long-term end-user needs into market insights, trigger next generation platform developments Lead or contribute to integrated product development projects, in particular responsible for lab request and the full voice of the customer qualification process Conduct benchmark sessions with our installation network partners Own brand/ portfolio related technical, warranty and training documents Lead and coordinate certification activities To be successful in your role you will: Advise Sales and Marketing teams with technical questions on subjects related to product performance, conversion, application and end use for products of your portfolio throughout EMENA Direct involvement in integrated product development projects. Identify customer requirements and translate into critical needs. Advise R&D on the definition of product requirements. Execute in-house & customer field tests to verify if new products meet market requirements Support Sales department & Custo