GTM Engineer

AT GRADIENT LABS, WE'RE BUILDING THE AI CUSTOMER OPERATIONS PLATFORM FOR FINANCIAL SERVICES. Founded in 2023, we now work with some of the biggest names in banking and fintech. Our platform runs specialist agents, purpose-built for financial services, to eliminate manual work across customer support and back-office operations. Together, they give product and operations teams the visibility and control to trust every outcome. We're a team of builders from companies like Monzo, Wise, Mastercard, Revolut and Google. If you're excited to tackle some of the hardest problems in AI and help shape the future of customer operations, we'd love to hear from you. 🎯 HOW YOU’LL MAKE AN IMPACT This is a foundational role for our GTM motion. You'll own the systems and signals behind how we identify, segment, and reach our ICP, stitch our BDR, marketing, and sales ops into one streamlined operation, and be a critical partner to our AEs and our Head of Marketing in turning those signals into pipeline. Most of the day-to-day work comes down to: - Building super-qualified, relevant lists. There are fifty ways to build a list, but what we actually want is volume within a tightly defined core ICP. You'll define the right way to do that for each of our segments and run it consistently. - Owning the outbound motion end to end. We sell to a targeted enterprise ICP, so this isn't an ultra-high-volume game. It's low-volume, high-frequency, high-quality outbound: combining email and LinkedIn into multi-touch plays that land with our personas, managing domains and deliverability, owning reply handling, and auditing success. - Supporting sales with pipe-gen. Partner closely with our AEs on account strategy. Surface intent signals, prioritise the right accounts, and make sure no signal goes to waste. - Connecting the operations layer. BDR ops, marketing ops, and sales ops currently run as separate threads across HubSpot, Clay, CommonRoom, LGM, Apollo, and Instantly. You'll bring a point of view