Product Development Manager - Consumer Products

We take play seriously. We’re looking for curious adventurers ready to find their party, fueled by imagination and drive to build what’s never been built before. At Hasbro and Wizards of the Coast, you’ll collaborate with passionate teams to reimagine our iconic brands and create experiences that spark joy, connection, and community through the magic of play. This is your chance to shape legendary play that lasts a lifetime. Hasbro is looking for a Product Development Manager to lead the delivery of best-in-class licensed softlines products across EMEA - spanning apparel, accessories, footwear, bags and lifestyle categories. As part of the EMEA Licensed Consumer Products creative team, you'll guide licensees and retail partners from concept through to final approval, bringing strong product judgement, fashion awareness and a detailed understanding of licensed product development. You'll review submissions, give clear creative feedback, and help partners build ranges that are brand-right, commercially credible and relevant to EMEA consumers. You'll play a key role in raising submission quality, strengthening partner understanding of Hasbro's brands, and guiding a junior team member's day-to-day work and development. Based at our Capper Street office in London (near Warren Street). This role follows our hybrid model: in-office Tuesday - Thursday, flexible on Monday and Friday. There will also be a need to regularly visit our Stockley Park, Uxbridge office for samples, so please bear that in mind when applying. Key responsibilities Product development and approvals Manage licensed softlines development from concept through to final approval, ensuring products are creatively strong, commercially viable and brand-aligned. Review submissions across categories, giving clear feedback on graphics, shape, colour, fabrication, trims, print technique, packaging and overall execution. Work with licensees, agents, retailers and internal teams to resolve creative challenges and ke