Retention Strategist at E-commerce Growth Agency (Remote, US-based)

Paired is a global recruiting agency that pairs remote work with top-tier talent. We help individuals from around the world connect with great companies that are looking for their specific skill set. Our mission is to provide great jobs to talented people, no matter where they are located. About Our Clients Our client is a specialized e-commerce growth agency that partners exclusively with subscription-based CPG brands across food, beverage, supplements, and health & wellness. They help high-growth brands maximize customer lifetime value through Shopify optimization, conversion rate optimization (CRO), and retention marketing. They are looking for a Retention Strategist to lead client retention initiatives, develop lifecycle marketing strategies, and drive measurable improvements in customer lifetime value and subscriber retention. Responsibilities Serve as the primary strategic advisor and point of contact for retention marketing clients. Develop and execute retention strategies focused on increasing customer lifetime value (LTV), improving retention, and reducing churn. Build and optimize customer lifecycle programs, including email and SMS automations, segmentation strategies, and retention flows. Own campaign planning and retention calendars across multiple client accounts. Conduct cohort analyses to identify customer behavior trends, retention opportunities, and growth insights. Analyze performance data and provide actionable recommendations to improve retention outcomes. Collaborate closely with Klaviyo Specialists, designers, and copywriters to execute retention initiatives. Lead retention-focused projects and ensure timely, high-quality delivery across client accounts. Stay current on industry trends, subscription commerce best practices, and retention marketing innovations. Build strong client relationships and contribute to long-term client satisfaction and retention. Requirements 4+ years of experience in retention marketing, lifecycle marketing, CRM, or